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Pulse

The Live View of Your Demand Program

Every signal. Every lead. One live view.

Pulse brings campaign results, buying signals and delivered leads into one dashboard for the demand programs Datamatics Business Solutions runs for you. It refreshes as delivery happens, so your team can act while the campaign is still running.

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  • CHALLENGES

Four Reporting Challenges Pulse was Built to Solve

Each challenge below has its answer in Pulse.

01

Results while the campaign is running

A month-end file reports results after the moment to act has passed. Pulse shows the same results during the campaign, when a change can still make a difference.

02

The story behind each lead

A spreadsheet row lists who converted, and the reasons sit somewhere else. In Pulse, each lead carries its engagement history, including what the person saw, engaged with and did before converting.

03

One dashboard across solutions

Separate solutions produce separate reports, and the team combines them each month. Pulse brings the solutions DBSL runs for you into one dashboard, so nothing needs combining by hand.

04

Evidence for budget reviews

Budget conversations go better with evidence in hand. Pulse shows campaign results and the accounts showing interest side by side, along with what prompted that interest.

  • ABOUT

Live Reporting for Enterprise Demand Programs

A dashboard revenue teams trust enough to defend spend on

A demand program produces buying signals all day. An account opens an asset, returns to an ad, saves a page or starts a form, and each of those actions says something about where the buyer stands.

Pulse follows that path for enterprise clients, from the first signal through deepening engagement to a qualified lead delivered to sales.

Live Reporting for Enterprise Demand Programs
  • WHAT PULSE REPORTS

Three Pillars Reporting into One Dashboard

The three pillars follow a program from first impression to handover, and all of them update as delivery happens.

Campaign performance

Live delivery and engagement by channel and campaign, tracked against the volume committed for the period. Impressions, reach, clicks and engagement across LinkedIn, Meta, YouTube and Reddit update while the flight is in market, along with creative and asset performance and spend pacing.

Pulse is where you watch first-party buying signals form, account by account. Accounts and contacts moving from browsing to in-market surface as it happens, together with the ad, the asset, the topic and the depth of engagement behind each signal. Scoring brings the hottest accounts to the top automatically.
Every qualified lead is delivered as it qualifies, carrying its full enrichment and the signal trail that produced it. Each lead stays traceable from first impression to handover, and delivery status remains visible against committed volume at any moment.
Campaign performance
Buying-signal reporting
Lead flow and delivery-01
  • ONE DASHBOARD

Every Solution Reports into Pulse

Choose one solution or several. The view stays the same, and it stays yours.

Social Activation Engine.

Reach, engagement and first-party signal creation by platform.

Ad-Driven Syndication.

Audience build, lead capture and delivery pacing against commitment.

Re-engagement.

Stalled signals recycled, along with re-engagement touches and outcomes

  • SEE IT IN ACTION

Watch Pulse follow a campaign live

See how the platform works from first impression to handover.

Book a live Pulse walkthrough
  • WHY PULSE

Five reasons revenue teams choose Pulse

A reporting layer for teams that defend spend with evidence.

Signals with a clear source

Each signal comes from someone who engaged directly with your ad or asset, so your team can trace it to a specific moment.

The same view for any mix of solutions

Choose one solution or several. The view stays the same, and it stays yours.

Leads that arrive as they qualify

Leads appear in Pulse as they qualify, without waiting for a month-end batch.

Views you can export

Any view can be exported for your own internal reporting.

Nothing to install

Access is set up at campaign kickoff through one secure login. Pulse runs in the browser, so your team does not install or connect anything.

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  • BLOGS

Latest on live demand reporting

Perspectives on signal, reporting and demand programs from the DBSL team.

  • B2B Demand Generation

10 Questions to Evaluate B2B Demand Generation Services in the US (+ Scoring Template)

  • B2B Demand Generation

5 B2B Demand Generation Best Practices in 2023 for the Digital Age: Leveraging Technology for Growth

  • B2B Demand Generation

Top AI Tools Transforming B2B Demand Generation in 2026

  • B2B Demand Generation

The ROI of outsourced appointment setting services in 2026

  • B2B Demand Generation

How to choose a B2B demand generation agency for complex tech sales

  • B2B Demand Generation

5 B2B Demand Generation Best Practices in 2023 for the Digital Age: Leveraging Technology for Growth

  • B2B Demand Generation

Demand Generation Services for Manufacturing: Reaching Multi-Stakeholder Technical Buyers

  • B2B Demand Generation

Demand Generation Pricing: Retainer vs. Performance-Based Models

  • B2B Demand Generation

Choosing a B2B paid social partner built for zero-click buying

  • B2B Demand Generation

Customized demand generation solutions for every stage of business growth

  • FAQs

Pulse questions, answered.

Still have questions? We've got answers.

Reach out directly and our team will walk you through Pulse on a live screen.

Talk to Our Team

1. What is Pulse?

Pulse is DBSL’s live reporting layer. It brings campaign performance, buying-signal reporting and lead delivery into one browser-based dashboard that updates as delivery happens.

You can follow live delivery, engagement and spend pacing by channel against committed volume. Accounts moving from browsing to in-market surface as signal builds, and every qualified lead appears as it qualifies with its enrichment and signal trail attached.
A month-end report summarizes delivery after it has finished. Pulse updates as delivery happens, so your team can see which accounts are moving, what moved them and how delivery is tracking against committed volume while the campaign is still running.
It is a signal from a person who engaged directly with your ad or your asset. Pulse tracks repeat exposure, dwell time, saves and form starts over the life of the campaign, and shows the ad, the asset and the topic behind each one.
Pulse scores accounts as signal builds and brings the hottest accounts to the top automatically. The score reflects the signal behind each account, including the ad, the asset, the topic and the depth of engagement.
Pulse shows impressions, reach, clicks and engagement across LinkedIn, Meta, YouTube and Reddit as they happen. Whatever is running for you appears in the dashboard in real time.

Every lead carries firmographic, technographic, contact and proprietary sales intelligence, along with the signal trail that produced it. Sales receives a qualified lead, and your team can see what the person saw, what they engaged with and what they did before converting.

No. Pulse runs in the browser, and access is provisioned at campaign kickoff through one secure login. Your stack stays exactly as it is.

Yes. Any view can be exported for your own internal reporting.

The Social Activation Engine, Ad-Driven Syndication and Re-engagement all report into the same dashboard. You can buy one solution or several, and the view stays the same and stays yours.
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